Case Studies

Tom Howley and The Chair People showroom enquiry to CRM funnel

Tom Howley × The Chair People

End to end, showroom to CRM

CRM & Marketing Automation

An end-to-end automation architecture, scoped and built from the ground up by Storrie & Day. A bespoke landing page captures every showroom enquiry, feeding clean data straight into the CRM through AI-driven workflows, with automated touchpoints firing across the entire pipeline and sales funnel. The result is a high-performance partnership pipeline, converting 100% of Q1 launch traffic into closed-won revenue.

Bespoke kitchen island and dining space showcasing The Chair People furniture

The Chair People

A trusted, long-term partnership

Full Service

We have a long-term, trusted partnership with The Chair People, whose unique business model is built entirely around fully bespoke, made-to-order products. They tasked us with building their CRM from the ground up, along with every automation running behind the scenes, covering workflows, marketing, growth, and integration, all tailored to how a bespoke product business actually operates.

Days New Homes

Details coming soon

Driving Growth

Case study details to follow.